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3 new denim styles

The new design details that make finding the perfect fit a total breeze

If you’re the kind of woman that spends 97 percent of her time in jeans, you’ll appreciate just how good it feels to find a great-fitting pair. From new performance denim, to alternative waistlines – these are the design details that’ll make all the difference.

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Super stretch

When your black jeans feel too black (you know what we mean?) but you’re not a fan of paler denim, we’ve got the solution. These dark indigo skinnies are crafted from super-stretch performance denim that creates a power hold. Meaning they’ll hug you in all the right places, staying in perfect shape when you’re on the go, all day long. Try the indigo wash with a crisp embroidered blouse and some stompy boots for effortless off-duty style.

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The paper-bag waist

If you’re going to be seen in any jeans this autumn, make sure it’s this pair. Cut high on the waist with a belt fastening, not only will they nip you in, just where you want but their relaxed slim fit also gives the legs-for-days effect. You can thank us later.

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Four-way stretch

So, we’re not saying that the high-rise cut is anything new in the world of denim but thanks to our new four-way stretch denim, these timeless skinnies offer the closest figure-hugging fit that will lift in all the right places, taking your everyday jeans to totally new heights. The premium weight denim means they’ll stay both smart and comfy, whether you’re dodging the rush-hour crush, navigating the school run or dashing out to pick up the Friday night takeaway. This is denim designed for a woman on the go.

Have you seen Gok Wan’s edit of the must-wear office pairings from Tu? Check it out here.

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